Purple Angel Project

Finally, a symbol for dementia that can be recognized around the world. 

The Purple Angel symbolizes a guardian over those living with dementia, their families and friends, and those helping to raise awareness of the disease. The Purple Angel logo became embraced by individuls and organizations around the world and so the globe was added to show the impact and collaboration of this movement. There is now one symbol representing a global message for dementia.

Its purpose is simple

  • To raise awareness and education of all types of dementias.
  • To show support for those dealing with all types of dementias; both those diagnosed as well as those that care for them.
  • To remove the fear, isolation and stigmas associated with the disease.
  • To become a global symbol for dementia that has no language barriers.
  • To have the “Global Purple Angel” become as well known and accepted as the “Pink Ribbon” for cancer, allowing people to live with dignity.
  • To provide an economical way to work in collaboration.

History of the Purple Angel

The Purple Angel Campaign began in Devon, UK, over 2 years ago, when Norman McNamara (diagnosed with dementia at 50 yrs) launched the Torbay Dementia Action Alliance. Norman was a driving force behind the creation of the first dementia friendly community in the UK. Together with Jane Moore, a carer from Camelford, Cornwall, they produced the original design of the purple angel dementia awareness symbol which is a registered trademark . Lyn Richards and Jeff Talbot added the globe to the Purple Angel and this has been adopted by many across the world. Permission has been freely given for the use below of the Purple Angel symbol by anyone raising awareness of dementia and feedback would be appreciated.

Raise Awareness and Use the Angel

The symbol is becoming known as a global emblem which can be used by anyone who is voluntarily raising awareness of dementia.  We invite you to join in. The Purple Angel can be used for advertising; publicity services and promotion of public awareness and understanding of dementia, dementia-related issues and dementia support groups.

What is the Alzheimer’s/Dementia Wristband Project?

The Wristband Project is an attempt to address that the majority of hospital workers are not trained in the unique needs of Alzheimer’s and dementia patients. To further complicate matters, they are often understaffed which means every moment is precious. Simply put, dementia patients often do not receive the special care they require and the results can be disastrous. 

Gary LeBlanc, advocate and writer, is doing something about this. LeBlanc is founder of the Alzheimer’s/Dementia Hospital Wristband Project, currently being piloted at Brooksville Regional Hospital in Hernando County, Florida. Having had nightmarish experiences of his own as his father’s primary caregiver, he saw a need and jumped into action.

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Positive Approach to Care

Teepa Snow’s philosophy and education is reflective of her life-long journey professionally caring for and personally living with various forms of dementia. This person-centered approach evolved to meet the complex and unique needs of individuals using effective and structured technique. Teepa and her company strive to grow appreciation of differences that will lead to better care and support of those living with changing abilities.